FRED
Brought to you in collaboration with Fred.
Jewellery has always carried more weight than its carats alone. While trends come and go at the speed of a TikTok scroll, certain pieces remain timeless because they transcend style — they’re talismans. Whether it’s gifted by someone special or chosen to mark a personal milestone, these charms become deeply personal keepsakes. And for many, they’re lucky charms: tiny symbols we hold onto when we need strength, guidance, or a reminder of infinite love.
The infinity motif, in particular, has long embodied this sentiment— a simple curve, loaded with meaning, that feels both eternal and intimate. This year, it returns with new resonance: elegant, modern, and endlessly wearable.
Which brings us to FRED’s Chance Infinie, the Maison’s most romantic expression of this very idea. First launched in 2016 as a sideways figure eight — a number central to founder Fred Samuel’s life and a universal symbol of infinity — the motif has always embodied the belief that every moment is a chance to create your own luck.
Now, in 2025, FRED unveils a fresh chapter. The new Chance Infinie design softens into what the jeweller calls a “ribbon of life”: an elegant bow with untied ends, capturing both femininity and freedom. Pavé diamonds illuminate the curves, anchored by a pear-cut diamond that brings a luminous touch of modern romance.
How to wear the FRED Chance Infinie Novelty collection:
Available in pink and white gold, the three pieces are versatile in their symbolism. Worn upright, the motif echoes the number eight, long associated with prosperity and balance. Tilt it sideways, and it becomes infinity — eternal love, boundless opportunity, and endless possibility.
The infinity motif has endured because it feels universal yet personal, stylish yet symbolic. In FRED’s hands, it’s no longer just an emblem endless love — it’s transformed into the ultimate modern-day lucky charm. After all, what’s luckier than wearing your destiny around your neck?
Explore FRED’s Chance Infinie Novelty collection at Australian boutiques or online at fred.com
