There’s something about a beautiful bag that’s almost magic. Whether it’s the supple craft of the leather or the clean lines of the handle — we’re totally obsessed with finding and tracking down the ultimate bag. In Australia, designer handbags have their own appeal and magic thanks to the handful of impressive homegrown brands making them.
The Best Australian Bag Brands, According To maire claire:
There’s Australian icons such as Oroton with its classic shapes, as well as newbies like Im Me Studios, who are shaking up the way we think about materials.
So here, we’ve rounded up the must-have Australian handbag labels worth your time. You’re welcome!
Read: This Australian Bag Brand Wasn’t On My Radar—Now I’ve Been Wearing It For Weeks
STRAND
A heritage icon redefined, STRAND is designed for those who live in motion. From your daily commute to a summer escape, STRAND offers pieces that not only carry your essentials but elevate your style — no matter the destination.
STRAND
Evity Nina Leather Weave Hobo Bag
STRAND
Evity Grace Leather Bowling Bag
STRAND
Evity Clara Raffia Tote Bag
STRAND
Evity Margo Leather Weave Shopper Bag
Peta + Jain
A cult favourite in the Australian accessory space, Peta + Jain’s cult-favourite bag’s fuse minimal design with playful edge, making them the go-to for off-duty It girls. Think sleek hardware, versatile shapes, and accessible edge.
PETA + JAIN
Cyrus Tote
PETA + JAIN
Loni Bag
PETA + JAIN
Rose Bag
PETA + JAIN
Tribeca
Rylan
Founded by Brooke Testoni, Rylan’s design ethos is all about crafting timeless pieces that you’ll want to keep forever. Whether it’s a fresh take on the classic baguette or a structured snakeskin number, Rylan has something for every It girl.
RYLAN
Recycled Alt-Leather Woven Small Tote
RYLAN
Smooth Mila Mini Tote
Louenhide
Effortless, versatile, Louenhide creates contemporary bags at an accessible price point. Expect bold hues, practical shapes and reliable styles made for daily rotation.
LOUENHIDE
Alexandra Tote Bag
LOUENHIDE
Bianca Crossbody Bag
LOUENHIDE
Gwen Handbag
LOUENHIDE
Sutton Shoulder Bag
Status Anxiety
One for the cool kids, Status Anxiety is all about great quality leather pieces with simple, minimal designs. Whether it’s one of their classic carryalls or something a little smaller, Status Anxiety has earned its place within Australia’s accessories hall of fame.
STATUS ANXIETY
Forget About It Bag
STATUS ANXIETY
Elysian Bag
STATUS ANXIETY
Overnight Obsession Bag
STATUS ANXIETY
Aurora Bag
St Agni
Architectural, artisanal and effortlessly cool. St. Agni’s sculptural bags channel the brand’s signature pared-back aesthetic, combining natural textures with sleek contemporary design.
ST AGNI
Perforated Mini Bon Bon Bag
ST AGNI
Large Connolo Bag
ST AGNI
East West Baguette
ST AGNI
Woven Mini Tote
Oroton
Born in Melbourne and now one of Australia’s most loved accessories brands, Oroton is all in the details. From a glitzy, blingy wallet holder to a chic bucket bag, Oroton has something for everyone.
OROTON
Florence Small Shoulder Bag
OROTON
Clara Bag
OROTON
Emelia Tote Bag
OROTON
Olivia Day Bag
The Horse
While they might be primarily known for their cult-like watches, The Horse is also a go-to for well crafted leather goods. From cute clutches to supple backpacks, there’s a pastel-coloured piece for everyone.
THE HORSE
Fin Drawstring Bag
THE HORSE
Daisy Bag
THE HORSE
The Florence Tote
THE HORSE
Benny Fold Clutch
Poppy Lissiman
Playful, bold and unapologetically fun. Poppy Lissiman’s vegan designs are known for vibrant colours, cult silhouettes and tongue-in-cheek details that instantly elevate any outfit.
POPPY LISSIMAN
Pippen Bag
POPPY LISSIMAN
Tarnation Tote
POPPY LISSIMAN
Merlin Bag
POPPY LISSIMAN
Bingo Net Bag
Brie Leon
With a distinctly vintage aesthetic, Brie Leon brings with it an undeniable cool-girl edge with every piece. From cloud blue satin buckets to shiny leather baguettes, the local label has already gained a following of loyal fans. The brand also has a commitment to sustainability, crafting pieces from sustainable materials and only making two releases a year.
BRIE LEON
Harper Tote
BRAND NAME
Everyday Baguette Bag
BRIE LEON
Halle Crossbody
BRIE LEON
Everyday Croissant Mini Bag
Im Me Studios
For the after-dark dresser and. Im Me Studios specialises in statement pieces, metallics, sequins and glossy finishes that bring drama and shine to any evening ensemble.
IM ME STUDIOS
The Lucid Tote
IM ME STUDIOS
The Haven Bag in Ultramarine
IM ME STUDIOS
The Ego Bag
IM ME STUDIOS
The Essential Shopper
Maison De Sabrè
Where colour meets craft. Maison De Sabrè is known for customisable leather goods in striking shades, offering everyday pieces that feel personal and polished.
MAISON De SABRÈ
The Flaire Messenger Bag
MAISON De SABRÈ
The Flaire Messenger Bag
MAISON De SABRÈ
The Bucket Soft Tote
MAISON De SABRÈ
The Medium Palais
The best luxury and designer bags are ones you can use for years because they work with different fashion trends and occasions. Ideally, any bag you buy should add value through its design, with both practical and aesthetic features that suit your style.
So when you’re looking for the perfect bag, there’s a lot to consider. What size do you want? How about the function? Is it a day bag or a night bag? These questions are important, as they will form the basis of your bag quest.
Of course, opting for something made locally is always best, but check the materials to ensure you’re getting something sturdy that will stand the test of time.
Finally, it’s all about choosing the right brand. While international designers like Coach, Kate Spade and Prada are popular choices, sometimes it’s worth a look for a band closer to home here in Australia. If anything, they’ll ship to your house faster than the rest!
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