NEED TO KNOW:
- The best time of the year to buy a new sex toy is during the Black Friday sales
- High-quality and high-tech models can be quite expensive full price, but many brands and stockists offer 50 to 80 per cent off
- The lower prices also mean you can afford to experiment with a new type of toy or pleasure experience
If you’re well-versed when it comes to sex toys, you know the *difference* a luxury device can make in not just reaching that big O but making it last… and last. For those who are just delving into the self-pleasure and sex toy realm, let us assure you, it’s not a purchase you want to skimp out on. You want a toy that’s high-performance and made with high-quality materials.
But all that comes at a price, and for many, it’s far out of budget. Luckily, the best time to shop for sex toys is happening right now: the Black Friday and Cyber Monday sales. You can grab that top-notch toy for a bargain. Buy a new, more affordable type of toy to experiment with. Or maybe even get something to surprise your partner with.
Below, we round up all the best places to shop for your next sex toy and the Black Friday sales you need to know about.
Read: Editor-Approved: 92 Of The Best Black Friday Deals To Shop—From Fashion To Home
The Best Black Friday Sex Toys Sales To Shop, According To marie claire:
Brands are starting to drop early deals for Black Friday and Cyber Monday. Start crafting your wishlist—these are the best places to shop for sex toys in 2025.
- Lovehoney: Up to 70 per cent off
- VUSH: Up to 70 per cent off + free gift if you spend over $75
- Wild Secrets: Up to 70 per cent off
- Lelo: Up to 60 per cent off + a free toy
- JOUJOU: Up to 70 per cent off + free gift if you spend over $100
- Adore Beauty: Sale coming soon
- The Iconic: Sale coming soon
High-quality and high-tech models of sex toys and sexual wellness products can be expensive full price, but many brands and stockists offer 50 to 80 per cent off during Black Friday sales. Black Friday falls on Friday, November 28 this year. The lower prices also mean you can afford to experiment with a new type of toy or pleasure experience.
It’s likely nearly every sex toy brand and stockist will have sales during Black Friday. Brands like Vush, Lovehoney, Lelo and Womanizer have already started their Black Friday sales. Stockists we’re predicting will have big sales include Wild Secrets, Joujou, Adore Beauty and The Iconic.
You can expect up to 70 per cent off sex toys and sexual wellness products this Black Friday and Cyber Monday, with many discounts starting weeks ahead of the official sales days. They’re likely to wrap up around Cyber Monday, which is Monday, December 1.















